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Solutions for boost management

Charly Ymtsop Fokeng
This work focuses on Customer Relationship Management (CRM). The aim of our study is to investigate the impact of some important components in relationship marketing (trust, satisfaction, and loyalty) on the behaviour of GEV passengers. The analysis of the results obtained in our research confirmed that the perception of the relationship between GEV and its customers is almost convergent.
Autor: Ymtsop Fokeng, Charly
EAN: 9786204229935
Sprache: Englisch
Seitenzahl: 52
Produktart: kartoniert, broschiert
Verlag: Our Knowledge Publishing
Schlagworte: Management Customers
Größe: 150 × 220