Absolute Essentials of Strategic Management
32,00 €*
Sofort verfügbar, Lieferzeit: 1-3 Tage
Produktnummer:
9781032177458
Strategy is a foundational aspect of management education, whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field, focusing on how strategy works as a managed process. The author, an experienced management educator, provides a clear and concise structure that enables readers to understand and excel in the core strategic skills that are essential to contemporary business globally. This concise and coherent text is a unique alternative to bloated strategic management textbooks and will be welcomed by students and reflective practitioners around the world.
Autor: | Witcher, Barry |
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EAN: | 9781032177458 |
Sprache: | Englisch |
Seitenzahl: | 120 |
Produktart: | kartoniert, broschiert |
Verlag: | Routledge Taylor & Francis |
Schlagworte: | Business Excellence Balanced Scorecard Wirtschaft / Ökonomie |
Größe: | 216 × 138 × 6 |
Gewicht: | 220 g |