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Conscious Production and Consumption

Gabriele Lak
The environmental consequences caused by unbridled consumption have been growing and have been of increasing concern. In order to understand how the origins of consumption, the relationship between consumption x production, and advertising, affect consumer decision making when buying, a case study was carried out at the Casa Comun Collective, which is a collective of small local entrepreneurs, located in the Campo Grande neighborhood, west zone of the city of Rio de Janeiro.
Autor: Lak, Gabriele
EAN: 9786204668970
Sprache: Englisch
Seitenzahl: 56
Produktart: kartoniert, broschiert
Verlag: Our Knowledge Publishing
Untertitel: Collective Case Study Casa Comun
Schlagworte: Marketing consumer society Green Marketing consumerism production
Größe: 150 × 220