Business Research
Now in its fifth edition, iBusiness Research/i offers students a practical, hands-on guide throughout the research process, from literature review to writing up the results. Accessible and clear, this much loved textbook will provides the tools needed to embark on and successfully complete research projects. Its balance of practical advice, methodical approach and sound academic underpinning will gives a comprehensive grounding in research methods, so that you can decide on the most appropriate way of collecting, analysing and presenting data.br
Autor: | Collis, Jill Hussey, Roger |
---|---|
EAN: | 9781352011814 |
Sprache: | Englisch |
Seitenzahl: | 351 |
Produktart: | kartoniert, broschiert |
Verlag: | Red Globe Press Springer Palgrave Macmillan |
Untertitel: | A Practical Guide for Students |
Schlagworte: | Betriebswirtschaftslehre (BWL) Unternehmensforschung / Business Research Wirtschaftswissenschaft / Ökonomik business descriptive statistics methods research statistical analysis statistics success |
Größe: | 263 × 195 × 15 |
Gewicht: | 876 g |