Tim Cook
bbJournalist Leander Kahney reveals how CEO Tim Cook has led Apple to astronomical success after the death of Steve Jobs in 2011. /b/bbrbrThe death of Steve Jobs left a gaping void at one of the most innovative companies of all time. Jobs wasn't merely Apple's iconic founder and CEO; he was the living embodiment of a global megabrand. It was hard to imagine that anyone could fill his shoes--especially not Tim Cook, the intensely private executive who many thought of as Apple's "operations drone."brbrBut seven years later, as journalist Leander Kahney reveals in this definitive book, things at Apple couldn't be better. Its stock has nearly tripled, making it the world's first trillion dollar company. Under Cook's principled leadership, Apple is pushing hard into renewable energy, labor and environmentally-friendly supply chains, user privacy, and highly-recyclable products. From the massive growth of the iPhone to lesser-known victories like the Apple Watch, Cook is leading Apple to a new era of success.brbrDrawing on access with several Apple insiders, Kahney tells the inspiring story of how one man attempted to replace someone irreplaceable, and--through strong, humane leadership, supply chain savvy, and a commitment to his values--succeeded more than anyone had thought possible.
Autor: | Kahney, Leander |
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EAN: | 9780525542803 |
Sprache: | Englisch |
Seitenzahl: | 320 |
Produktart: | kartoniert, broschiert |
Verlag: | Penguin US Portfolio |
Veröffentlichungsdatum: | 20.06.2019 |
Untertitel: | The Genius Who Took Apple to the Next Level |
Schlagworte: | Apple the 4 inside apple business biographies tech books contrarian startup leadership books entrepreneur Silicon Valley ibm engineer genius CEO entrepreneurship biography books biographies of famous people money biographies and memoirs biographies business books business jony ive big tech logistics economics books autobiographies economy mathematics strategy economics oracle jobs apple books biography Steve Jobs Tim Cook Apple book mac computers technology iphone ipad innovation iphone x science books artificial intelligence corporations |
Größe: | 22 × 153 × 231 |
Gewicht: | 388 g |