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Riling Up the Base

Anastacia Kurylo, Ian Reifowitz
Riling up the Base argues that stereotypes (especially those relating to immigration, race/ethnicity, and gender), not policies, secured Trump's election win and the ongoing support he enjoys. From his 2015 campaign announcement through his presidential term and in his time out of office, Donald Trump has used stereotypes as a routine feature in his rhetoric. This book defines them as a crucially important strategy for attracting, retaining, and energizing voters. Covering topics like persuasion, agenda setting, critical race theory, and semiotics, the authors use a holistic and interdisciplinary approach to unpack how Trump motivates his base. This book provides a full aggregate explanation of the seemingly mesmerizing attachment and adoration his core supporters feel by explaining the way seemingly disparate theories work both alone and together to expose the mechanisms at play.
Autor: Kurylo, Anastacia Reifowitz, Ian
EAN: 9783111425665
Sprache: Englisch
Seitenzahl: 240
Produktart: kartoniert, broschiert
Verlag: De Gruyter
Untertitel: Examining Trump's Use of Stereotypes through an Interdisciplinary Lens
Schlagworte: Politische Kommunikation Politische Psychologie Politische Soziologie
Größe: 155 × 230