The Drivers of Wearable Device Usage
60,80 €*
Sofort verfügbar, Lieferzeit: 1-3 Tage
Produktnummer:
9783319303741
Thisbook collects multiple research articles studying the factors influencing wearabledevice usage. Based on multiple empirical studies, which research differentkinds of wearable devices such as smartwatches, activity trackers, andsmartglasses, potential drivers of wearable device usage are identified andevaluated. Overall, the book provides novel and important insights for bothpractitioners and academics, highlights their various practical implicationsfor the development and marketing of wearable devices and offers outlooks onfurther research directions.
| EAN: | 9783319303741 |
|---|---|
| Sprache: | Englisch |
| Seitenzahl: | 68 |
| Produktart: | Gebunden |
| Herausgeber: | Ernst, Claus-Peter H. |
| Verlag: | Springer Springer, Berlin Springer International Publishing |
| Untertitel: | Practice and Perspectives |
| Schlagworte: | Apple Watch Google Glass |
| Größe: | 10 × 160 × 242 |
| Gewicht: | 233 g |
