Business Agility
For all students of business and technology who want to understand the coming mobile business revolution.br /br /Mobile business technology makes it possible for businesses to combine process agility with technical agility in entirely new ways -- and thereby achieve powerful competitive advantage. In this business-focused book, leading consultant Nicholas D. Evans clearly articulates business strategies and execution techniques that are already driving value for early m-Business adopters. In detailed case studies, Evans presents all these significant applications: Aviall (customer inventory management); ADC Telecommunications (field force productivity); Carlson Hospitality (improved customer service and management productivity); eBay (anytime/anywhere access to auctions); FT Interactive Data (unified business-critical communications); Office Depot (automated delivery management); and Rental Service Corporation (better sales force productivity). Evans also introduces tested metrics for assessing mobile business applications, and covers the entire process of deploying them, from start to finish.br /
Autor: | Evans, Nicholas D. |
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EAN: | 9780130668370 |
Sprache: | Englisch |
Seitenzahl: | 272 |
Produktart: | Gebunden |
Verlag: | Financial Times Financial Times Prentice Hall |
Untertitel: | Strategies for Gaining Competitive Advantage through Mobile Business Solutions |
Schlagworte: | Mobile Business |
Größe: | 23 × 235 × 160 |
Gewicht: | 596 g |