Communications Guide for Startups
34,90 €*
Sofort verfügbar, Lieferzeit: 1-3 Tage
Produktnummer:
9783739832180
Turning communication into your start-up's biggest assetNine out of ten startups fail. One cause of failre is bad communication - both externally and internally. Yet there is little systematic advice on how startups and scale-ups can overcome this challenge and inspire all stakeholders around the company's vision, values, and offering. This book closes this gap - with seventy experts sharing their learnings and experiences. It is a guide for all curious to learn more about how to win customers, investors and new talent through a convincing narrative, covering external, internal, social media and leadership communication.
| Autor: | Prexl, Lydia |
|---|---|
| EAN: | 9783739832180 |
| Sprache: | Englisch |
| Seitenzahl: | 354 |
| Produktart: | kartoniert, broschiert |
| Verlag: | UVK |
| Untertitel: | How to Win Customers, Investors, and new Talent through Inspiring Messaging |
| Schlagworte: | StartUp Entrepreneur Management Business Plan Public Relations PR Investor Relations Social Media / Soziale Medien Brand Marketing |
| Größe: | 220 × 154 × 22 |
| Gewicht: | 530 g |
